Distribution

Strong Partner for your Product's Market Launch

Adento is the perfect trading and service partner for the market launch of your lifestyle or technology product. Our sophisticated relationship network to merchants and retailers of the Premium Retail Segment allows us to quickly launch your product in stores of new markets. We are capable of listing your product among the first search results with major online trading platforms. In addition, we develop an online shop tailored to your product and its category for direct online sales. Adento should be considered as your one stop trading and service partner for successfully launching your product in key European markets: We have custom solutions along the entire supply chain that will fit your individual requirements.

We help you grow your business, make your product popular, and find the right points of sale to increase broad availability within the market. We are ambassadors of your product and guard the integrity of the market and our targeted sales channels.

Responsibilities

Buying merchandise from manufacturer; import, and distribution logistics
Develpment of a German web presence featuring your product's information
First Mailing about your product to our selected client list
Phone and email follow-up with prospective merchants
Management visits with key retailers of significance for your strategic goals
Salesforce visits with merchants for negotiations
Sale and placement of your new product to qualified merchants
Dispatch of samples to press contacts
Financing of marketing campaigns to stimulate market demand
POS promotions to help our merchants generate sales
Continuous visits with merchants to grow the manufacturer-merchant relationship and increase sales
Customer service and complaint management with same day ready response

Adento is capable of creating reach for your product in the following key European markets:

Germany: 81,7 mio. inhabitants (2010), GDP greater than 2,500 billion EUR
Austria: 8,4 mio. inhabitants, GDP 276,89 billion EUR
Switzerland: 7,9 mio. inhabitants (2010), GDP 419 billion EUR ca.
France: 65,4 mio. inhabitants, GDP 1639 billion EUR ca.
Italy: 60,6 mio. inhabitants, GDP 1,364 billion EUR ca.
United Kingdom: 61,7 mio. inhabitants, GDP 1,645 bio. EUR ca.

Case Studies

Snugg

In 2010, Adento has launched Snugg as a brand for premium cases for electronic devices in Germany, Austria, and Switzerland. Among our best selling products are the Snugg iPad 2 Case and the Snugg Xoom Case, which we have successfully listed among the no. 1 search results in their category on Amazon Germany. Adento has developed and maintains a German website for Snugg to provide information on the various products and accessories the manufacturer provides. We also provide German speaking customer service and after sales support to both consumers and merchants. For reaching further into the market, Adento has a dedicated salesforce inside and outside of our offices which is taking care of visiting with key account merchants and following up on new leads. We are also solving the challenges involved with providing our merchants with the necessary storewide logistics essential to the supply chain. In 2011, Adento has achieved a 7 digit trading volume with Snugg brand products. This quickly realized goal was only achievable by offering premium quality products that speak for themselves, a dedicated team of professionals providing excellent customer service and prompt response to the demands of both consumers and our merchants. Richard Mercer of Snugg is very satisfied with our current performance and will keep the Snugg sales responsibility for Germany, Austria, and Switzerland in Adento's trustworthy hands.
www.snuggcase.de

Olloclip

The Olloclip is a kickstarter project started in Huntington Beach, CA, USA. Patrick O'Neill and Chong Pak have developed a 3-in-1 lens system for the Apple iPhone 4 and 4S that features a fish-eye, wide-angle, and macro lens in one lens body. The Olloclip works with the smart phone's integrated camera. It is simply slotted onto the iPhone where the Olloclip is instantly ready for use without any need for additional software. Olloclip has been verified and approved by Apple not to cause any potential damage to the exposed body of the iPhone. By support of Adento, the Olloclip has been successfully launched with Apple Authorized Premium Resellers within two months, already selling more than 100k USD in Germany alone. Adento is taking care of the entire supply chain for Olloclip, buying wholesale direct from the manufacturer, importing, and distributing the Olloclip to individual or chain retailers. We take care of customer service for merchants and consumers alike, organize marketing campaigns for the Olloclip, handle press contacts, product giveaways, and provide complaint management. For the purpose of providing product information, and to generate direct sales, Adento has developed a German web presence for the Olloclip. Customers may also use the web site to locate the Ollclip at a preferred retailers in their area. For 2012, Adento plans to launch a marketing campaign for the Olloclip that is expected to increase demand for and awareness of the product.
olloclip.adento.de

Visionary Gabriel

Visionary Gabriel is a young and unique label for eco-friendly clothing made in Frankfurt, Germany. Adento has financed 100% of the newly established company called Visionary Gabriel Retail Europe GmbH, a German limited liability company. Dominic Valentiner and Viktor Zita are the lead designers of Visionary Gabriel's clothing lines and have high hopes for their upcoming spring & summer collections soon to be released. Visionary Gabriel produces high quality clothing for the urban lifestlye. All products feature the designer's signature and a unique "angel wing". Visionary Gabriel clothing is manufactured in cosideration of the environment, helping to reduce carbon dioxide emissions and negative external effects on our planet. This includes the use of green energy, and rain water during production. The high standards are complemented by fair wages to the workers along the entire supply chain. All shirts carry seals of approval and compliance certicates with established eco standards by EarthPositive.
shop.visionary-gabriel.com